North Complex Fire Typography Poster

  1. Role: Designer of a typography poster on environmental awareness, visualizing the 2020 North Complex Fire.

  2. Design Challenge: Using typography alone to convey both a real wildfire and its emotional impact, letting the text carry the image of burning trees without losing visual strength.

  3. Design Process: Formed tree silhouettes from text, with select words glowing in fiery tones to symbolize the flames and their aftermath. The concept evolved through experimentation and revision, moving from early decorative drafts to a more refined direction.

  4. Outcome: A poster that balances visual strength with emotional depth, using typography to make the scale and aftermath of the fire felt, not just seen.

Final Design

Process

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Typography Project